Category: Nike Air Max

What you need to know about the Nike Air Max throughout time

In 1987, the Nike Air Max was launched. At the time, it was one of Nike’s most revolutionary designs so it unsurprisingly became one of the most popular sport shoe designs. The Air Max was the first sneaker ever made that featured a visible air conditioning unit situated at the heel. Because of this design and the many years that the brand has endured successfully, Nike Air Max sports sneakers are still some of the most valued types of running shoes today. Here are some facts that you may or may not know about regarding the Air Max:

The first collaboration took place in 2002

In 2002, in a bid to increase the number of sales, Nike partnered up with a popular Japanese retailer, Atmos, to create a new design that was inspired by the classic Air Max original. What came out of the collaboration was a sneaker that combined the components of the Nike Air Safari with the shape of the Air Max 1. To this day, this is still considered one of Nike’s greatest collaborations.

The Nike branding has changed over time

Over the years, Nike has changed its branding of the Air Max to accommodate the changing times and the demand of the consumers. The original Air Max 1 sneaker, for instance, did not have the distinct Nike branding, which is typically situated on the heel. As the developmentof the shoe progressed, the brand beganincorporating the Swoosh Nike mark at the heel, and it has remained this way ever since.

The design started a revolution

When Air Max was first produced and released, the world had not seen anything like it before. The technology used to create the sneaker was simply life changing and because of it, Nike was able to experience unprecedented success. This technology changed the way that sneakers were created and designed for the better much to the appreciation of consumers.

Air Maxhas a book dedicated to it

The Nike Air Max is the only brand in the world to have an entire book dedicated entirely to it. The book, titled MAX100 was pioneered by Matt Stevens in 2011. The MAX 100 project will feature original artwork capturing designs that Nike Air Max has created over the years that it has been in business. The book is geared towards fans of Nike, as well as collectors of the Air Max.

What to do for Your Nike Air Max to Retain Their Allure

Nike Air Max has a solid reputation all over the world. The shoes are a perfect mixture of performance and style. They are cool and sophisticated. They guarantee the level of performance you need while on the track. However, just as is the case with all shoes, Nike Air Max needs proper care to continue serving you for years. Top performance only happens when you give the shoes the care they need.

Nike is renowned for excellent shoes, and that is evident in its Air Max brand.

The shoes need regular cleaning.

There is a proper technique of cleaning Nike Air Max, though. Otherwise, you will damage them. You need to be aware of a few basics first. Additionally, you need the best cleaning products to do the job well. Different parts of the shoes require different cleaning techniques. The parts to focus on are nubuck, mesh, midsole and the sole. Focus on cleaning these parts and your shoes will be in the perfect box-fresh state.

Mesh Uppers

The mesh upper traps a lot of dirt. Without proper cleaning, this part of the shoes will acquire a discolored and stained look. Shampoo the mesh upper regularly so the whites retain their allure. To clean the mesh properly, use the right tools. The tools to go for are a piece of soft cloth, sneaker cleaner, warm water (a bowl is enough), and stiff brush. Clean the mesh with the laces removed for easy access to the entire upper section.

Nubuck Uppers

Get a special suede cleaner to work on the nubuck uppers. This section of the shoes has a reputation for gathering all manner of grease, oil stains, and grass stains. The stains cannot come off with regular cleaners. A special type is necessary for not only conditioning the leather but also prolonging its life. At times, you may have to clean this section repeatedly until you remove all the rubs and scruffs that make it appear stained.

Midsoles and Soles

What about the sole and midsole wedge? The midsoles suffer the most from the effects of wear and tear. Use the right type of cleaners too. The colored midsoles need more care to avoid discoloring them. Test a small portion of the colored midsoles to ascertain whether the cleaner leaves it looking stunning or causing a few damages. You are better off using baking soda to clean the colored midsoles.

The purpose of cleaning the soles is to keep this part of the shoes in icy condition.

Clean the soles after each wearing.

Do not forget to clean the laces either as they are part of the Nike Max Air too.

What Makes Nike Air Max a Top Line of Shoes?

Nike Air Max is a line of quality shoes from the legendary American shoemaker. Nike launched this line of shoes in 1987. The shoes are ideal for wearers whose activities involve a lot of repeated landing.

They offer the maximum protection the wearer needs on impact. The max air technology used in these shoes require using less midsole material. The shoes are also lightweight and guarantee the maximum cushioning the wearer needs.

Nike Air Max stands out in the following areas:

  1. Comfort
  2. Support
  3. Appearance

They are effective, functional, and aesthetically pleasing footwear.

Wearers can use it for running though the shoes are more suited for casual wear.

Why should you buy Nike Air Max?

Guarantee top performances

First, they guarantee the performance levels you need in any activity you choose to wear them for. They combine that top performance with a stylish look too. Therefore, you can wear them for a cool look without having to worry about your ability to perform optimally on the track.

Unparalleled comfort

What is more, the shoes are some of the most comfortable. They are comfortable on the feet. The shoes are breathable thus preventing the congestion users experience while wearing other types or brands of shoes.

Ideal for low-visibility running

Users interested in low-visibility running will find the Nike Air Max the perfect fit for such types of activities. Its sufficient reflectivity is the quality that makes the shoes ideal for low-visibility running.

It is impossible to participate in low-visibility running without the appropriate reflective gear.

Unmatched cushioning

Nike Air Max’s cushioning stands out for one major reason – the ability to absorb shocks well. For this reason, users can wear it for activities that require or involve a lot of repeated landing or jumping. This explains why some users prefer it for running or jogging.

Perfect for all-day wearing

Fewer footwear in the market today would suit all-day wearing better than Nike Air Max. You can wear them if your job involves standing for a large portion of your day. The fact the shoes are not only breathable but also comfortable make them perfect for all-day wearing too.

The shoes are available in various colors; hence, making it easier to find what you love.

Little signs of wear and tear

Furthermore, the shoes show little sign of wear and tear regardless of the number of times you wear it. The 2017 model is particularly renowned for this quality. Consequently, you do not have to worry about spending money to replace the worn out shoes soon.

The 2017 Nike Air Max has a better quality and construction than the previous models.

Therefore, feel free to buy it for its superior comfort, superb looks, and adequate arch support.